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One of the digital pieces to promote the launch of Saucony's biggest new running shoe the Kinvara 3. Early exclusive access to the site was unlocked with a USB bracelet sent out to running store sales assistants. The site provided technical and design information via the shoe components being built as the user scrolled the page. Winner of FWA Site of the Day and Site of the Day. 

(c) Tom Kershaw 2018